We’re finding out. A new USA Today -Suffolk University poll finds that one in three voters agrees with President Trump that the nation’s news media is “the enemy of the American people.”
Not biased, inaccurate or irrelevant. Not hard to read or too preoccupied with weather. But the enemy.
Of course you have to put this result in context to the fact that many Trump supporters and rattle-the-cagers endorse his hyperbole on purpose. It’s part of the middle finger they’re giving the establishment, including news media. So when a pollster calls one of these folks on behalf of – you get where this is going – USA Today, then, why yes, this American agrees that the news media is "the enemy of the people."
But the study also is another warning to companies that make the mistake of thinking they can fix a reputation crisis just by "getting our story out there." Considering these same polls show that people distrust corporations and CEOs even more than the news media, this notion might make the crisis situation even worse.
Influence Chronicles Blog
Field notes on the forces and sources of public truth.
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